COVID-19 might force auto dealers to look for new biz models_ FADA

COVID-19 might force auto dealers to look for new biz models: FADA

COVID-19 might force auto dealers to look for new biz models_ FADA

Automobile dealers might well be forced to look at new ways of doing business and some may face an “existential crisis” in case the coronavirus pandemic continues for a prolonged period, a top official of industry grouping FADA said.

While auto dealers are already working on contactless sales, the pandemic has accelerated implementation of such practices and priority is also on maintaining safety protocol. (Which are the Best Family cars in India?)

As the auto industry continues to battle challenging times, FADA President Ashish Kale said auto dealership models would have to undergo changes.

The Federation of Automobile Dealers Association of India (FADA) represents over 15,000 automobile dealers having 25,000 dealerships, with 30 associations of automobile dealers at the regional, state and city levels, accounting for 90 per cent of automobile sales and service in the country.

“How long does this threat of coronavirus remain and is this going to be a way forward for us? If this is going to be a prolonged threat for customers, then it will affect the way we work also,” he told source.

In such a scenario, Kale said probably dealership models would also have to be changed.

“We will also have to look at new ways of business, in which safety and health and social distancing protocols are maintained,” he added.

Earlier this week, German automakers Volkswagen, BMW and Mercedes rolled out online sales initiatives in India in order to help customers book vehicles from the safety of their homes.


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Deepika Chauhan

Hello, I am Deepika Chauhan an automobile enthusiast. Presently working as a Media Manager and Writer. My aim is to guide and teach ways to manage, grow and scale business.
Earlier, I have been a part of Asian News International (ANI) as a Sub-editor cum Producer.

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